How to Conduct Observational & Cognitive Interviews

60 to 90 Minutes

Conducting observational and cognitive interviews is a key skill for anyone who has been charged with finding out how experts do their work and why they make the decisions they do.  The Workbook and Toolkit include a set of questions you can adapt and a protocol for setting up and conducting the process.  You will find out how to avoid common mistakes.   

Objectives:  You will be able to: 

• Follow the guidelines for designing and conducting observational and cognitive interviews 
• Choose questions that get the information you require for your situation  
• Uncover the behaviors and thought processes required to do a task or a series of tasks 

Cost: $69, discounts are available to ISPI and Hale Center Professional Members. 

Materials:  Workbook and QC Guide with job aids you can adapt to your own situation.

Contact Judy@HaleCenter.org if you have questions. 

This is the first in the mini series on data gathering methods.  Other topics include critical-incident interviews, sociograms, surveys, the  Nominal Group Technique, and the Flanders Interaction Analysis.  Visit Workshops to learn more about our offerings.